Advert remake and evaluation

1)Who was in your group and how did you manage the task between you?
 When doing this task, i worked with Harriet, Josh and Connor and we had to recreate the bud weiser advert. When managing the task, i found it quite difficult as it was hard to find time where we all had a free period but in the end we decided that we would all act in the advert and that the editing would be done by me and Connor.

2)How did you plan your sequences and what processes did you use?
On our first day, we decided to plan what parts we needed to do. So we decided to do screen grabs of each part when the scene would change. Along with this, we wrote out the script to ensure we knew what we were saying at what parts and we also watched the video multiple times to not just get to terms with what we were videoing but also parts like where the angles had to be and the facial and body movements.

3)What theorists do you think you could apply to your task?
I think i would apply the theorist Stephen Neale to our task as he believed that repetition and difference were a vital part to attract the intended audience. Therefore this video is aimed around low 20s to middle aged men, due to the classic stereo typicalness of men watching football and drinking beer which is repeated throughout the advert of all shots of them on the phone and relaxing on the sofa.

4)What factors did you have to take into account when planning, shooting and editing?
Factors that were vital to the video was ensuring that the timings matched up correctly to the original advert, along with this, the same shots and positioning of the actors were also very important factors and that we had all the shots that we needed to complete the full video. Also when editing it had to be very exact on where the scene would change every time.

5)How successful was your sequence? Please identify what worked well and with hindsight what would you improve/do differently?
I thought our overall advert was quite successful, although we missed out some shots e.g. the phone being put down and some parts where we simply did not film for long enough and had to slow motion it so it would fit with the original and of course the setting, props and costumes weren't exact i still feel we nailed the acting required and the comedic side to it also, along with the correct camera shots. So to improve for the future, i would make sure to get every last detail of timing correct to make sure that it fitted and then there wouldn't be much need to do a lot of editing for an advert like this. 

6)What did others say about your production?
People who had watched the advert have found it very funny because of the amount some people were laughing at it. They also said it was acted and presented very well which is great as it is what we intended to achieve on the final advert outcome.

7)What have i learnt from completing this task?
From this task i have learnt that team work and be able to communicate with each other effectively is extremely important as it allows you to understand what you are doing and not just making one person to be in control of everyone but all being the director, editor and actor. I have also learnt new editing techniques which i can now use for future editing projects. 

8)Looking ahead, how will this learning be significant when completing your future productions? 
I will apply these new learning skills to future productions so i don't make the same mistakes as before and improve on the ones i can in these new productions to show i can learn from my mistakes and improve on them.